5 Simple Search Engine Optimization (SEO) Techniques
The challenging part is getting high ranking for your websites keywords… or can it be? The objective of this guide is to offer a few simple, powerful, and most significant, search engine friendly strategies to help enhance your websites’ ranking and finally your visitors.
1. We’ll Begin with the Meta Tags. I understand you’ve heard of, and therefore are probably now using meta tags on your website. This is very good. I only need to be certain you’re using them efficiently. We’ll simply discuss 2 tags: the”name” label, and the”description” tag. We won’t go on the”keywords” tag, as the significant search engines have put less and less burden with this one, and some might argue this label doesn’t have any burden in any way. I use this label nevertheless, as I believe there’s some virtue and no downsides to using this label.
I’ve found it effective to utilize similar text from the”name” and”description” tags, and also to set your key words prominently in such tags (near the start and more than once). I’ve seen websites with”sitename.com”,”New Page 1″, or”Welcome to my website” from the”name” tag, which doesn’t assist in their pursuit for higher rankings due to their distinct keyword.
**Important note on your keywords.
These are calculated separately to your webpage, the name tag, the description tag, in addition to some other places on a webpage. Keyword weight describes the number of times a specific keyword or phrase is seen on the webpage. Keyword density is the ratio of the key word to the other words onto the webpage. You don’t need the keyword density or weight to be too large, since this may seem to the search engine as”keyword stuffing” and many search engines penalize websites which stuff their search phrases.
the “ALT” tags
3. Put alt tags on all your pictures. Search engine spiders can’t”read” images or pictures. The only real way a spider understands what a picture is all about is by simply studying the alt tag. In addition, this is another opportunity to put more of your key words on your HTML, enhancing your page’s keyword weight/density. Alt tags are simple to create and they can make a large difference on your sites keyword rank.
Search engines aren’t (as of this writing), penalizing sites with this technique, and it would not actually make much sense for them to achieve that.
5. The Anchor Text from your own links. It’s what the consumer clicks to navigate into that specific page or site. When a search engine discovers lots of links to your website using the word”dog food”, then the search engine results your website is all about”dog food”. This can be overlooked quite frequently, but it appears to have an extremely large influence on your search engine positions for a specific key word. Your anchor text has to be the key word or phrase you’re attempting to target.
Furthermore, if you are conducting a reciprocal link campaign, make sure you use variants of your own text. When an engine finds each link to your website is indistinguishable, it might put less weight on those hyperlinks or possibly penalize your website. That is because search engines usually give more weight to”naturally occurring” hyperlinks, and not as to”reciprocal link building campaigns”. Employing different, but appropriate anchor text may radically influence your targeted keyword ranks, by producing your links look more natural.
Effective SEO may seem difficult at first, however as you’ve read above, small tricks that require little if any programming knowledge, can make a massive impact on your site’s keyword ranking.
Here’s the best guide from Brian Dean about SEO tips and strategies: https://backlinko.com/seo-techniques
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